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Branding Executive 6 views

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On behalf of our client in the telecom industry, we are looking for competent, skilled and experienced Branding Executive to work in Uganda.

Responsible for delivering the Annual Operating Plan (AoP) objectives by building the Airtel brand image, supporting the sales and marketing functions through ensuring maximum brand at all events and BTL activations all in conformity to the overall brand/business strategy and corporate Identity of the brand.

 

Duties and Responsibilities:

  • Coordinating with all departments to ensure consistent implementation of all brand/product awareness activities Below the Line in relation to communication in the trade and approved Road map.
  • To implement, monitor and ensure maximum visibility of the brand at all Airtel consumer engagement sponsored events as well as department specific engagements in accordance with agreed sponsorship category
  • To Innovate and propose new ways of attaining the highest brand recall possible for consumer engagement events benchmarked to industry standards.
  • To ensure up to date communication material is used at all events in accordance with approved and current communication road map.
  • Ensure the Airtel brand values are lived and exhibited in engagement with all stakeholders and partners at sponsored events to drive understanding of the Airtel brand culture and philosophy in all customer constituencies.
  • Proper regular and documented stock taking of all available branding materials to avoid wastage across cross functional teams.
  • Recommend innovative and cost-efficient budget management approaches as far as visibility is concerned.
  • Ensure adequate and visible representation of the Airtel brand at all Sponsored events
  • Work closely with the Sales and Distribution regional teams to ensure regional activities are fully supported with adequate material in accordance with agreed and foresighted road map.

Experience and Qualifications:

Mandatory Requirements:

  • Degree of Business, Marketing or any equivalent qualification.
  • Minimum of 2 years work experience with a telecom, Internet Service Providers.

Added Advantages:

  • Strong proficiency in the Microsoft Office suite.
  • Strong computer skills
  • Strong communication skills
  • Strong Interpersonal skills

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